Sixteen years after DecoLegno was founded, Patrick Leering is handing over the role of Managing Director to Michiel Schouten. DecoLegno was founded in 2010 with the goal of introducing the Italian brand Cleaf to the Dutch market and has since grown into a well-established player in decorative panel materials for custom interiors. This new division of roles does not mean Leering is leaving the company. As founder and director, he will remain closely involved with DecoLegno.
Since joining DecoLegno in 2020, Schouten’s responsibilities have gradually expanded. In 2024, he became Chief Operating Officer and was given ultimate responsibility for virtually all departments. “The appointment as Managing Director is a wonderful recognition, but above all, a logical step,” says Schouten. “In practice, my responsibilities already aligned with this role. With this appointment, we are now making that officially clear as well.”
Leering remains closely involved with DecoLegno. “His focus will primarily be on our collection and DecoLegno’s business operations. In addition, he shares his many years of industry knowledge and experience with colleagues on a daily basis. That knowledge and commitment are of great value to DecoLegno,” said Schouten.
For Schouten, the focus is on the future. “The question is always: what do we need to do today to remain successful tomorrow?” A key ambition is to further strengthen DecoLegno’s position as a materials partner for interior design professionals. In this regard, Schouten sees opportunities in the growing influence of architects and interior designers on material choices. By inspiring and supporting them earlier in the design process, DecoLegno aims to further strengthen the connection between material selection, design, and execution.
Technology also plays an important role in this. Schouten wants to offer customers more opportunities to handle matters independently and digitally, without losing the personal touch. “Technology should add convenience, not replace human contact. When you call us, you won’t hear an automated message—you’ll speak with a dedicated colleague. That’s DecoLegno.”
“We will continue to build on our distinctive collection, loyal customers, and dedicated employees. If, five years from now, customers still speak as highly of DecoLegno as they do today, then we’ve done a good job. Ultimately, that appreciation is the most important measure of success for us.”
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