BNA becomes Royal Association of Dutch Architectural Agencies and launches new corporate identity and website

As of today, the BNA officially continues under the name Royal Association of Dutch Architectural Offices. Along with this change, the association is introducing a new corporate identity and website. This step marks an important transition in the 183-year history of the BNA.

"The architectural profession faces major social and technological challenges," said Anne Schroën, director of the Royal BNA. "That's why we want to be a union that gives direction, creates space and offers opportunities. Our new identity underlines that we play a topical and substantive role that marks and matters to the construction column."

New identity: clear, forward-looking and flexible

The Royal BNA is an interest group that strengthens, connects and represents. In a time of social and technological transition, the BNA opts for clarity, simplicity and reliability. 

The corporate identity is designed as a functional system. The logo is a simple word image, without a pictorial mark, with graphic elements that refer to design freedom, interpretation and spatiality. 

The new website was developed as an up-to-date and substantive platform for members, clients, policymakers and other stakeholders. Visitors will find, among other things:

• Industry and association news
• Information on services, training and meetings
• An overview of member agencies
• Themes of entrepreneurship, sustainability and innovation