New showroom for architects in Madrid

Parador is addressing customers in the project sector in Spain in a new way: The Coesfeld-based flooring manufacturer is presenting its high-quality floors in the extraordinary ambiance of a historic city villa in the heart of the capital Madrid.

A showroom of a special kind has been created in an exclusive historic building: Modern design classics combined with sleek presentation furniture in dark wood tones form the atmospheric backdrop for the floors. Large video screens with product information, display areas for floor samples and, of course, highlights from the Parador flooring range bring visitors closer to the brand and product world of the flooring manufacturer - inspiring and brand-building, informative and tailored to the needs of architects.

In addition to the permanent exhibition, which stretches over 150m², Parador and its Spanish sales partner Floter will regularly invite architects to events in the future to further intensify contract business in Spain.

About the company Parador

Since its founding in 1977, Parador GmbH has become the leading brand for high-quality products for floor and wall design. The range includes parquet, laminate and design floors, as well as wall and ceiling panels, which are manufactured at the German headquarters in Coesfeld and the Austrian production site in Güssing.

Parador has been awarded several international prizes for its outstanding product design; including the red dot design award, the Interior Innovation Award and the German Design Award.

As a traditional wood processing company, Parador is committed to the responsible use of natural resources and sets ecological standards in materials, production, packaging and logistics.

Since July 2018, HIL Limited, a subsidiary of the CK Birla Group, has been a shareholder of Parador. HIL Limited is the leading manufacturer of building materials and components in India.